// Pricing
Clarify pricing, verified
Clarify restructured its plans between September 3 and September 17, 2026. There are now four tiers instead of three, and Starter has become a credit ladder: $50 per month for 5,000 credits, $100 for 10,000, $200 for 20,000, or $400 for 40,000, each 20% cheaper billed annually ($40 / $80 / $160 / $320). Free still gives unlimited seats and 1,000 credits a month, Growth still starts at $1,000 per month for 100,000-plus credits, and a new Enterprise tier takes custom volume. The enterprise controls that used to sit on Growth - SAML/OIDC, warehouse access, a dedicated CSM - have moved up to Enterprise, so Growth is now workflow automation and unlimited records. Clarify still does not price per seat: the seats are free and the AI work is what is metered.
Clarify plans and prices (verified September 17, 2026)
| Plan | Price | What you get |
|---|---|---|
| Free | $0 | Unlimited seats; 1,000 AI credits per month; 20,000 records and 1 active campaign; the AI sales agent, deal and meeting intelligence; AI pauses when the credits run out |
| Starter | $50 / $100 / $200 / $400 per month by credit tier, or $40 / $80 / $160 / $320 billed annually (20% off) | 5,000, 10,000, 20,000 or 40,000 AI credits per month; advanced enrichment across 250,000 records; five active campaigns and custom objects; chat and email support. Clarify guides it as unlimited seats, "great for teams up to 3 people" |
| Growth | From $1,000 per month | 100,000-plus AI credits a month with an annual credit pool sized with you; unlimited records and custom objects; workflow automation |
| Enterprise | Custom | Custom credit volume; a forward-deployed GTM partner for ICP, campaigns, playbooks and agents; SAML/OIDC SSO and SCIM provisioning; warehouse access and a dedicated CSM; security review and priority support |
How Clarify meters AI
Clarify publishes two example credit rates on its pricing page, unchanged at this verification: 30 credits per meeting summary and 1 credit per campaign email. Its prospecting page adds that Lead Finder imports cost 1 credit per new contact and a sent email costs 1 credit. Rates for deal summaries and field-update suggestions are still not listed.
The Starter ladder prices credits at a flat $10 per 1,000 monthly, or $8 per 1,000 on annual billing, which is the clearest per-credit number Clarify publishes. The separate top-up price we recorded in August and September - $50 per extra 5,000 credits - is no longer on the pricing page. Paid plans can switch on on-demand credits in Settings, billed at an unnamed per-credit rate with an optional dollar spend cap, and the workspace gets email warnings at 80%, 90%, and 100% of its allowance.
Background enrichment and meeting recording still draw no credits, so the notetaker keeps joining calls whatever the balance. On the Free tier the AI pauses when the month's 1,000 credits are exhausted.
A worked example: a team taking 40 recorded meetings a month spends about 1,200 credits on meeting summaries alone (40 x 30) - already past the Free tier's allowance before any campaign emails or Lead Finder imports. Estimate a month of real usage before comparing stickers, and pick the Starter rung from that number rather than the cheapest one.
Details worth knowing
The Free tier's unlimited seats are unusual - most vendors cap free seats (Attio caps its free plan at 3). Clarify caps the AI work instead: the seat is free, the intelligence is metered.
The recorder, the Rep assistant, custom agents, and Lead Finder are on every tier, including Free. What moved at this verification is the enterprise layer: SAML/OIDC, SCIM, warehouse access, and the dedicated CSM are now Enterprise features rather than Growth ones, so a team that picked Growth for SSO should re-check the quote.
On autonomy, Clarify sits at autonomous capture with suggested updates: it records, extracts, and proposes, and the daily review motion is yours. Its background agents act on their own; the Rep assistant shows results for approval before it acts. Our Clarify vs Ahoy comparison covers what that feels like in practice.
Numbers you may see elsewhere
As of August 2026, at least one major software review site listed Clarify at $100 per user per month. That figure does not appear anywhere on Clarify's pricing page - and Clarify does not price per user at all. Note that $100 is now a real Clarify price, for the 10,000-credit Starter rung per month, which makes the per-user framing more misleading rather than less. When a third-party number and the vendor's own page disagree, trust the vendor page. Listings that quote a $20 Starter or 2,500 free credits are also wrong per the vendor page as of September 17, 2026.
How this compares with Ahoy
Clarify meters AI work in credits; Ahoy includes the AI in the seat, unmetered, and adds a one-tap approval step before anything ships under your name. Which trade-off fits depends on how much AI work your team actually consumes in a month - and with the new Starter ladder that question now decides your sticker directly. The full comparison is at Clarify vs Ahoy.
Frequently asked questions
How much does Clarify cost?
As of September 17, 2026: Free ($0, unlimited seats, 1,000 AI credits a month), Starter on a credit ladder at $50, $100, $200 or $400 per month for 5,000, 10,000, 20,000 or 40,000 credits (20% off annually: $40, $80, $160, $320), Growth from $1,000 per month for 100,000-plus credits, and Enterprise at custom volume.
Is Clarify actually free?
Yes, with a real limit: the Free plan has unlimited seats but 1,000 AI credits a month, and the AI pauses when they run out. Meeting recording and background enrichment stay uncredited, so the recorder keeps working - the intelligence on top is what is metered.
What does each Clarify AI action cost in credits?
Clarify publishes two example rates, verified September 17, 2026: 30 credits per meeting summary and 1 credit per campaign email. Its prospecting page adds 1 credit per new contact imported by Lead Finder. Rates for deal summaries and field-update suggestions are not listed. Enrichment and recording are free of credits. On the Starter ladder the effective rate is $10 per 1,000 credits monthly, or $8 annually.
Does Clarify charge per seat?
No. Clarify prices per workspace with credits, not per user - the Free tier has unlimited seats, and Starter is sold by credit volume rather than headcount. Per-user dollar figures you may see on review sites do not come from Clarify's pricing page.
Changelog for this page
- September 17, 2026
- Plan restructure. Starter is now a four-rung credit ladder - 5,000 / 10,000 / 20,000 / 40,000 credits a month at $50 / $100 / $200 / $400, or $40 / $80 / $160 / $320 billed annually - rather than a single $50 plan with 5,000 credits. A fourth tier, Enterprise, has been added at custom volume, and it now holds SAML/OIDC SSO, SCIM provisioning, warehouse access, the dedicated CSM, security review, and priority support, all of which the September 3 page listed under Growth. Growth keeps workflow automation, unlimited records and custom objects, and its annual credit pool. The $50-per-5,000 top-up price has been removed from the pricing page; on-demand credits are now described only as a per-credit rate with an optional dollar cap, with alerts at 80%, 90%, and 100%. Free (1,000 credits, 20,000 records, one campaign) and the 30 / 1 credit example rates are unchanged.
- September 3, 2026
- Growth is now priced from $1,000 per month with 100,000 credits a month (was custom); Starter adds an annual rate of $40 per month; the Free tier is confirmed at 1,000 credits; the per-action credit menu is reduced to two example rates (30 per meeting summary, 1 per campaign email); a feature matrix is now on the pricing page. Since the last check Clarify also shipped a public REST API, a Windows app, pre-call prep, and Rep-built reports in open beta, and acquired Seam AI in July.
- August 13, 2026
- Page launched, built on the pricing index's August 8 verification pass.
- August 8, 2026
- Full re-verification against Clarify's live pricing page: Free / Starter $50 / Growth custom confirmed unchanged, per-action credit menu confirmed.
- July 30, 2026
- First verification: per-action credit costs captured (meeting summary 30, deal intelligence 20, field updates 10, campaign email and lead import 1).
Methodology
"Verified" means we checked Clarify's public pricing page or published positioning on the date shown and paraphrased it here. Models change; the changelog above records every revision we catch. We sell a competing product (Ahoy), so read our summaries next to the vendor's own pages - every claim here is checkable in one click. No affiliate links, no sponsored placement. Corrections welcome at hello@ahoy.ai. This page is part of the AI-native CRM pricing & autonomy index.
Vendor pricing, verified: Attio · Day.ai · Lightfield · Octolane · Zero · The full index · Clarify vs Ahoy